Broad Arrow Auctions
Broad Arrow Auctions is a Hagerty company that runs live collector car auctions in the U.S. and Europe, plus online memorabilia sales. This page covers what it sells, how registration and buying work, and every buyer cost we could find for 2026, with a straight link to broadarrowauctions.com.
- Founded
- 2021
- Owner
- Hagerty
- Buyer's fee
- 12%, 10% over $250k
- Bidder pass
- $250 in person
Go to Broad Arrow Auctions →How buying worksFees
About Broad Arrow Auctions
Broad Arrow was founded in 2021 and is part of Hagerty. In 2025 it reported more than $624 million in total sales across auctions, private sales and lending. That year it held eight live auctions and two online memorabilia sales. It also runs a private sales arm and collector car loans.
Its live sales are tied to car events, such as Amelia Island, Monterey, Villa d'Este in Italy, Zoute in Belgium and a Porsche sale in Costa Mesa, California. Bidders can take part in the room, by phone, as an absentee or online. U.S. and European sales use different currencies and tax rules.
What Broad Arrow Auctions sells
How buying works at Broad Arrow Auctions
- Make an accountPick the sale on the register-to-bid page and choose how you will bid.
- Get approvedGive photo ID, a bank letter of guarantee and proof of funds. Dealers add a dealer license.
- BidBid in the room with a paid bidder pass, or by phone, absentee or online at no charge.
- Add the costsAdd 12% of the hammer price up to $250,000 and 10% above that, plus tax and title.
- Pay and collectPay by 5 p.m. Eastern on the first business day after the sale and remove the car by the same deadline.
What it costs
These are the buyer costs in Broad Arrow's conditions of sale and 2026 sale pages.
| What | Cost |
|---|---|
| Buyer's premium, cars at U.S. sales (2026) | 12% of the hammer price up to $250,000 |
| Buyer's premium above $250,000 (2026) | 10% of the amount over $250,000 |
| Automobilia and other non-car lots (2026) | 25% of the hammer price |
| In-person bidder registration (Costa Mesa 2026) | $250, including admission for two, a paddle and a catalog |
| Phone, absentee and online bidding | Free |
| Card payment fee | 3.49% on non-car lots up to $5,000 paid by card |
| Late payment interest | 1.5% a month from the payment deadline |
| Storage after the removal deadline | $50 per day |
| European sales (2026) | 15% plus VAT up to £/€/CHF 250,000, 12.5% plus VAT above |
A worked example: a $400,000 car pays 12% on the first $250,000 ($30,000) and 10% on the next $150,000 ($15,000), so it costs $445,000 plus tax, title and shipping, and $250 more if you bid in the room.
Paying, pickup and storage
| When to pay | By 5 p.m. Eastern on the first business day after a U.S. sale. |
| Payment | Wire, certified or cashier's check, or personal or company check with approval, all in U.S. funds. Cards only for non-car lots up to $5,000. |
| Deposit | No set deposit; a bank letter and proof of funds are required. |
| Pickup | The car must be removed by the payment deadline unless other plans are agreed. |
| Storage | $50 a day at the buyer's risk once the deadline passes. |
| Title | The buyer pays any title, registration and export costs; the house can help at the buyer's expense. |
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UX Search is independent and is not affiliated with or endorsed by Broad Arrow Auctions. Bidding, payment and delivery all happen on the house's own site under its own terms. Information checked October 22, 2026 from broadarrowauctions.com (register-to-bid page, Porsche Air|Water 2026 sale page) and Broad Arrow conditions of sale (hosted by Auction Mobility) and Motorious (2025 results report); fees and rules can change, so confirm them on the sale page.